Gowling UK Careers

By MMT Digital, United Kingdom
Site of the Year Winner 2017
www.gowlingwlgcareers.co.uk
Gowling UK Careers
Law & Legal

In February 2016, Wragge Lawrence Graham & Co merged with Gowling to form Gowling WLG. Since its combination, the new international law firm has seen significant change in organisation, people, and process. Online recruitment activities had been handled differently in various regions and the aim of this project was to deliver a new standard that, if successful, would be rolled out to all the firm’s main regions worldwide.

increase in visitors

Transforming online recruitment

MMT Digital had a very short deadline to meet with this project, so being able to use the widget approach within Kentico allowed development to continue rapidly while the Gowling team worked on content in parallel. Using this approach ensured the deadline was met successfully.

Kentico's multilingual functionality allowed MMT Digital to meet the requirement of rolling out the website template on a global scale.

The site now has a striking new design and smooth user experience to position Gowling as an authentic, bold, and creative law firm to stand out among its competition. The new website was launched successfully and significant improvements in engagement have been seen.

Results

When comparing the site performance in September 2016 to September 2017 (following the launch), there have been several improvements including:

increase in session duration

increase in pages viewed per session

MMT Digital

MMT Digital

Qualifications

  • Kentico Gold Partner
  • Quality expert

Competencies

  • Digital Commerce
  • Integration and Customization
  • Locations
  • United Kingdom flag

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