Who is this certification for?
The Kentico Xperience Certified Marketer exam will prove your comprehensive understanding and in-depth expertise in defining and running effective marketing activities using Kentico Xperience digital marketing features. The certification demonstrates your immense skillset in selecting, defining, running, and maintaining successful digital marketing projects.
Kentico Xperience certified logo
Illustrate your achievement and let your expertise stand out by adding the Kentico Xperience certified logo on your business cards, email signatures, and résumé.
Kentico Xperience certified online badge
Flash the official online badge to enhance your credibility and highlight how skilled you are in the world of digital marketing in the Kentico Xperience forums.
Kentico Xperience Certified Marketer certificate
Get another feather in your cap! The official Kentico Xperience Certified Marketer certificate is a powerful addition to your digital presence, qualifying your expert skills in implementing winning digital marketing strategies.
What should you expect from the exam?
The Kentico Xperience certification exam is delivered online 24/7. The exam consists of 50 questions in a multiple-choice and multiple-response format. You need to achieve at least an 80% score to become a Kentico Xperience Certified Marketer.
- Understand in detail the required settings and out-of-box online marketing features
- Analyze traffic on the website using built-in and custom reporting features
- Map your digital marketing tactics to Xperience features
- Define customer segments using Personas, Lead Scoring, and Contact Groups
- Use Xperience Email Marketing features
- Define marketing campaigns to allow for a seamless team experience
- Optimize content on the website using A/B Testing
- Personalize content using available Personalization features
- Define advanced Marketing Automation processes to improve customer experience
- Prove your understanding of digital marketing in general
*If you are certified for the current version of Xperience, you are entitled to receive a free seat when we release a certification exam for the newest Xperience version. This benefit is available only to marketers who certified prior to the release of the new exam. If you are an Xperience Solution Partner, you have several free offers and discounts. Log into the Partner Portal to find more.